E-Commerce
LAX — Luxury Brand Platform
A distinguished luxury brand digital experience built on restraint, editorial typography, and precise smooth-scroll motion.
- Client
- LAX Studio — concept
- Completed
- June 2025
- Technologies
- ReactTypeScriptViteTailwind CSSLenis
LAX is a premium luxury brand platform that leans on restraint and craft: an editorial layout, refined typographic hierarchy, and Lenis-smoothed scrolling create a distinguished experience where motion and whitespace do the talking. Built as a client-pitch-quality brand site.
Lenis
Motion
React + Vite
Stack
Luxury
Register
Restraint
Craft
The challenge
Luxury clients expect restraint and motion craft in equal measure — loud, busy layouts read as cheap in this register.
The solution
A minimal React SPA with a strong typographic hierarchy, generous whitespace, and Lenis smooth scroll — every interaction tuned for quiet confidence.
Architecture
Vite + React + TypeScript, a Tailwind utility system for the typographic hierarchy, and Lenis for smooth scrolling.
Key features
- Editorial layout with generous whitespace
- Refined typographic hierarchy
- Lenis smooth-scroll motion
- Fully responsive
- Client-pitch-quality brand site
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